From scrappy startups to tech titans, Dawn partners with mission-driven companies to define and evolve their brand. Together, we craft meaningful brand identities and creative campaigns brimming with optimism, inspiration, and charm.

Helping Tech Brands Be More Human

Partnering with tech companies, big and small:

Creative that stands out,
without the CFO freaking out.

So, your team is growing. Your goals are ambitious. And you’re at a point where brand and creative are no longer nice-to-haves. That’s where Dawn comes in.

Unlimited access.
No overages.

  • Unlike traditional agencies, you don’t need to worry about overages, restrictive contracts, or hourly rates. Dawn offers clear monthly plans that grow with your needs.

    To make this sustainable for us, we only work on one active project at a time.

Consulting
and creating.

  • Your main point of contact is Shachar Aylon, an award-winning Creative Director with over a decade of experience leading branding and advertising teams for tech companies. With his vast network of collaborators, we assemble a custom team based on your needs.

    We work with you to shape your goals into strategic initiatives and bring them to life with standout creative ideas across your channels.

Real time
project updates.

  • Access a dedicated dashboard for real-time updates and insights into every project. No more waiting for emails or phone calls to get an update.

"Working with Dawn has been great. Their creative approach has elevated our thinking and they've brought innovative ideas to the table. Shachar is highly collaborative, hands-on, and very dedicated to our brand's success. I recommend Dawn for any team that needs to extend their creative horsepower."

Juliana Sullam, Head of Business Strategy

“Dawn acts as an extension of our in-house creative department and has been extremely valuable to our resourcing and creative. The onboarding process was straightforward and smooth. Communication, attention to our needs as a client, and availability from Dawn have been excellent. We feel we have a partner we can trust and grow with.”

Vidur Raswant, Creative Director

Tech with heart: building brands that connect.

We believe that at the heart of every successful tech brand is a human truth. Our creative process revolves around uncovering the story that will connect with your audience.

With Dawn’s subscription model, you get top-tier creative ideation and production delivered consistently through predictable monthly plans, always keeping the human element front and center.

We only do what we do best.

Branding & Design

We craft unique and flexible visual identities for tech companies that aspire to stand out.

Growth Marketing

Mastering Lifecycle and Performance Marketing is tough. We make it easier by crafting, testing, and fine-tuning creative ideas for killer campaigns.

Copywriting

Great brands have a way of talking that's all their own. Dawn helps you find yours and make it sing.

Go-To-Market Campaigns

Launch a new product in a meaningful way that cuts through the noise. Dawn helps craft a narrative that goes beyond listing features.

Meet Shachar, your main point of contact.

I'm a 7-time Cannes Lions award winning Creative Director, writer, photographer, designer, and tech enthusiast. My work has been recognized by Barack Obama, New York Times, Kobe Bryant, Cannes Lions, Art Galleries, 20+ Film Festivals, Taschen Books, Webby Awards... Oh, and Ricky Martin.

From early-stage startups to global tech juggernauts, I have spent over a decade working with mission driven companies to define and evolve their brand. Through writing, design, filmmaking, photography, and creative direction I bring teams together to craft meaningful campaigns that are brimming with optimism, inspiration, and charm.

Monthly plans that
grow with your needs.

Standard

You will love this if:
You are growing your Marketing team, but don’t have a creative team quite yet.

Pause or cancel at anytime

Supersize

You will love this if:
You are a Creative leader who needs help fielding some of the many requests your department gets.

Pause or cancel at anytime

Project Based:
Dawn Bespoke

You will love this if:
You are planning a rebrand or campaign launch.

Ok,
so how does it work?

Step 1:

Workback plan.

Submit as many requests as you like. We tackle one project at a time, providing real-time updates through a dedicated dashboard.

Within 48 hours, you'll receive a detailed schedule including the project timeline and milestones.

Step 2:

Creative consulting.

We take the time to understand your goals, competition, and audience, to recommend tailored approaches and stand out creative ideas.

Step 3:

Rock n Roll

Once we get the green light on the idea, we move into creative production, ensuring every channel makes a meaningful impact and hits your goals.

Plus, you get unlimited review rounds to guarantee you're happy with every deliverable.

Get inspired by Dawn, weekly.

Every week we curate three things that caught our attention in the world of art, culture, design, branding, and advertising – all through a creative lens. It’s the type of newsletter we wished we got in our inbox, so we made it ourselves.

Got questions?

  • Once you’re subscribed to any of our membership plans you can submit as many project requests as you’d like, and arrange them based on priority through the client dashboard.

    To make this sustainable for Dawn we can only work on one project at a time.

    For single asset projects we have a 2-3 day turnaround. For bigger projects we send within 24 hours a workback schedule to give visibility into the process, milestones, and timeline.

  • We provide a wide range of deliverables as part of any subscription plan, similar to larger agencies: strategy presentations, design files, campaign ideas, social media posts, creative for paid media, branding, website design (SquareSpace only) and much more. What we can’t offer is 3D design, motion and content creation (unless you have the add on), product design, and coding for websites.

  • It’s a full time job to source, hire, and manage a new employee. On top of that, paying for software licenses and stock imagery adds up. Typically, freelancers tend to be more expensive, and full time employees require much more resources and time from your startup. Dawn is a reliable and consistent solution that gives you the flexibility to pause or cancel whenever work isn’t needed.

  • It’s just a fancy way of describing a project roadmap. When there are multiple deliverables and phases to a request, it’s good to know what the milestones are, when you should expect what, and have visibility into the process overall.

  • Dawn was founded and led by Shachar Aylon, an award winning Creative Director with vast experience helping startups build and define their brand. The company will employe contractors from our network based on each project need. So, to answer the question more directly, Shachar is the company and the company is Shachar.

  • You can cancel your subscription anytime. A renewal will be avoided with a written notice at least 15 days before your next billing date.

    If you cancel within 15 days of the renewal, your account will renew for one more month, and the cancellation will take effect at the end of that month.

    Pausing works the same, but you get credit for the remainder of the month, and service stops immediately. No need for an advance notice.

  • We use Airtable for project intake and create a dedicated dashboard for each client. Using the dashboard you can select which projects you want to prioritize, provide feedback, view timelines and progress, and get monthly reports on the overall work completed.

  • Once you start a subscription plan we give you access to the client dashboard and give you a link to a project intake form where you can submit as many requests as you would like. Easy peasy.

  • As many as you’d like. Every subscription plan includes unlimited revisions to ensure you’re 100% happy with what you’re getting.

  • Sorta. Kinda. The subscription model does give you the ongoing support you would expect from a retainer. But unlike many retainer agreements, the subscription model is way more flexible - you can pause or cancel at any point.